ABSTRACT
While agenda-setting theory will always have its roots in public issues and political elections (for example, see Martin, in press), in recent decades, the agenda-setting proposition has been tested with a diverse range of new actors, settings, topics, and methods (Coleman, McCombs, Shaw, & Weaver, 2009; McCombs & Reynolds, 2009). A particularly active new area of agenda-setting inquiry has been devoted to business news and its effect on public opinion toward companies and the economy (Berger, 2001; Carroll, 2011; Carroll & McCombs, 2003).
