ABSTRACT

To be invited to write a chapter on research strategies is a novel experience for me; I have tended to ‘just get on with it’ without considering whether I should be contributing to theories of management research. This partly is explained by my background. I entered academe after eight years in industrial management, having no formal training in research. Immodestly, I could claim to have produced two well-received dissertations at undergraduate and postgraduate level and so I was not afraid to start research. No doubt I was helped in this bravado by not knowing what I didn't know.