ABSTRACT

During the academic year of 1973–1974, I (Jacoby) worked with Gus Craik as a Research Associate at Erindale College, University of Toronto. That opportunity arose from a conversation that Gus and I had at a meeting of the Psychonomics Society. I was on the faculty at Iowa State University and had done experiments to show that, contrary to the dualstore models that were popular at the time, repeatedly saying a word is not an optimal means of transferring information to long-term memory (Jacoby & Bartz, 1972). Rather, we found that processing of meaning is important (Jacoby & Goolkassian, 1973). We were very excited by these findings—I believed they would place me on the road to fame or, at least, tenure. During my conversation with Gus, it became clear that I had been “scooped.” His “levels” paper with Bob Lockhart (Craik & Lockhart, 1972), which was soon to be published, described results that were similar to ours. Fortunately, I decided it was unlikely that their paper would be ignored, and that, regardless, it would be fun to work with Gus. I gained a close friend and a valued collaborator. The conversations we had about research during that year at Erindale continue to heavily influence my thinking.