ABSTRACT

This chapter is an experiment in method. Its focus is on Gunther Kress’ self-presentation of his life, looked at through the lenses of his habitual forms of analysis as I understand them. I have worked closely with him over many years, so to some extent this is an insider’s critique of practices we and others share. However, I try to use this as the basis for understanding the evolving dynamics of his unique and valuable contribution to Social Semiotics and Critical Discourse Analysis.