ABSTRACT
Western civilization since the pre-Socratic philosophers has echoed the ambitions of Protagoras who affirmed that "Man is the measure of all things." A driving power of this Promethean ethic is the individual's need to succeed. Since this is of paramount importance, the university becomes, in effect, an aggregate of separate individuals who belong because they are enabled to maximize their own self-focused quest for success, whether it be status, promotion, salary increase or whatever they themselves determine to be the meaning of success. A worthwhile initiative is to attempt the process of developing a hierarchy of values with colleagues throughout the university, a process of sharing wisdom about what is meaningful and valuable. To whatever extent there is validity in Nietzsche's statement "He who has a why can bear with any how," this process of dialogue will be meaningful.
