ABSTRACT

In the summer of 1996, more than 20 years after first declaring that television stations had an obligation to provide educational programming for children, the Federal Communications Commission (FCC) finally answered the question "How much?" In short, the FCC adopted a guideline of 3 hours per week. Although 3 hours a week may not seem like much, it took no less than a White House summit in an election year to obtain this result. In addition to establishing the guideline of 3 hours, the FCC defined what programming would qualify and established a number of procedures to increase public monitoring. Broadcasters agreed not to challenge the constitutionality of the FCC's decision. 1