ABSTRACT
As is the case in most developed nations, considerable change has taken place in the Dutch media during the past 2 decades. It has been suggested that the Netherlands is in the forefront among European countries, and has been called the “cockpit of Europe” regarding media innovations. 1 This change has manifested itself in both the form and content of the media and has been frequently catalyzed by technological advances. Audience behavior also has been affected, although it has not always been clear to what degree and for how long.
