ABSTRACT
Since the innovative work of Labov and Lambert in the 1960s, scholars have approached the study of language attitudes from a variety of perspectives. Multidisciplinary research has significantly enhanced our understanding of the cognitive and affective variables that shape language attitudes and communicative behaviors. After reviewing this empirical work, the chapter examines the major theoretical models that have emerged in this field of inquiry. A new integrative model of language attitudes is then proposed, along with suggestions for future research with respect to sense-making.
