ABSTRACT
In Spain, as in most European countries, football is the most popular sport. It stirs passions and excites supporters into following their favourite team’s doings closely, in person and through the media. The TV ratings are always very high for matches in which a Spanish football team plays; such matches are inevitably amongst the most widely watched events. The vast magnitude the sport has attained in Spain has caused budgets in the sector, the prowess of players, and revenues to soar.
