It would be an understatement to say we all have a pretty good idea that the media environment our children are experiencing is not like the one in which we grew up. And yet, we see so many news stories, blog posts, books, school policies, and even research reports written from the perspective of that by-gone mass-media environment. It’s as if we know there’s something major going on, but we haven’t yet fully grasped it, maybe aren’t even quite sure we want to and – because we fear what we don’t understand – we expect, believe, or dwell on the worst implications and cases.