ABSTRACT
As scholars of media and culture continue to explore the significance of place, of the geographies-both virtual and actual-of communities and identities in a globalized world, questions of location have become increasingly significant to media studies.1 Such matters have long been central to debates around cultural imperialism,which concern themselveswith the imposition of the cultural products of one geographic entity (typically the US, or the west) upon less dominant places worldwide.2 Questions of place are also vital in revisions of the cultural imperialism thesis that seek to understand negotiations of power and identity across local, regional, national, and global planes.3 While studies of global media culture often focus on the presence of tensions between the local and the global in media texts, or in practices of reception, these matters are equally vital concerns for media production.
