ABSTRACT
This study aims to analyze industrial innovations created through the management of business incubators in the Japanese content industry. The Japanese content industry is currently declining in scale, despite the high appreciation that it enjoys globally. Vertically specialized relationships between creators and their client companies, which control the media that present the works of these creators, are now the industrial context contributing to the decline in the number of quality creators. Moreover, this scenario also prevents the market from expanding further, which is considered to be problematic.
