ABSTRACT

The question of how civil society organizations can appropriate networked technology for social change needs to address both technical and the social and organizational transformations. The process of creating new patterns and models of use for technology lags long behind the introduction of a technology. After a decade of use, the Web is starting to come in to its own as organizations and forms of use arise that are native to the technology. This process of internalizing the use of the Web can have as profound effect on civil society organizations as e-mail had in the last two decades. Organizations that don’t adapt will continue to exist, just as there are organizations that don’t use e-mail today. But they will in part be marginalized by projects and organizations that are able to use the technology to be more efficient.