ABSTRACT

Over the last ten years, as this chapter has documented, geographers have begun to build up a considerable record of research into consumption. However, like all such records, it is still stronger in some areas than others. Geographers have been in the vanguard of studies of the design and use of shopping malls, contributing vigorously to the literature on ‘selling places’ and increasing our appreciation of the contemporary significance of world fairs and expositions. They have injected a serious concern for space, place and landscape into studies of advertising and the media and have been at the forefront of research on the production and consumption of environmental meanings, acknowledging our increasingly mediated understanding of the natural world. However, in other areas, geographical research still lacks momentum. Here, we highlight five such areas which also form an agenda for future research.