ABSTRACT

This chapter analyzes the origin and growth of e-tourism, or internet-enabled tourism. It looks at the technologies that have reshaped the tourism industry, giving rise to a new business model, online travel agencies, as well as the adoption of artificial intelligence. It also addresses key issues and debates, such as the impacts on consumer behavior and demand, business functions such as intermediaries, and marketing. The chapter concludes by turning to the spatial implications of this transformation.