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      Chapter

      Nostalgic festivals
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      Chapter

      Nostalgic festivals

      DOI link for Nostalgic festivals

      Nostalgic festivals book

      The case of Cappadox

      Nostalgic festivals

      DOI link for Nostalgic festivals

      Nostalgic festivals book

      The case of Cappadox
      ByBabak Taheri, Martin Joseph Gannon, Hossein Olya
      BookHeritage and Festivals in Europe

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      Edition 1st Edition
      First Published 2019
      Imprint Routledge
      Pages 16
      eBook ISBN 9780429202964
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      ABSTRACT

      The chapter begins by outlining the theoretical underpinning, before the research design and explains methodology. It explores the interplay between notions of nostalgia, social interaction and the interactive engagement experiences for a sample of European visitors to a contemporary festival in a world-renowned cultural destination. The importance of nostalgia in shaping the way in which visitors engage with destinations and attractions is established, with its influence recognised from early perspectives on pathological conditions to work on sociological phenomena and identity development and maintenance. Nostalgia can contribute to individuals’ sense of identity based on shared heritage and memories, where self-identity provides consumers with the push to purchase a product or service. Since 2015, the Cappadox festival has served as a top cultural heritage attraction for European visitors eager to experience its varied programme and otherworldly landscape.

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