ABSTRACT
This chapter explores and reflects on researching diversity and organizational inclusion through using alternative sources of data. Specifically, it focuses on the challenges and opportunities of researching gender workplace (in)equalities through using business celebrity autobiographical texts. The question of diversity and inclusion is pertinent here in two ways: first, in relation to exploring the potential for this data to highlight (in)equality issues in the workplace and in organizations; second, in relation to considering which methods and methodologies are seen as more or less legitimate and therefore included or excluded within our own discipline. The chapter reflects on various challenges of analyzing business celebrity autobiographies, showing how it may be methodologically challenging and how some of these challenges may be overcome. I argue that such analysis has great potential for unveiling the socio-cultural underpinning of workplace inequality through understanding how various cultural norms, ideals, and ideas related to diversity and inclusion are discursively formed and disseminated through these texts.
