ABSTRACT

This chapter investigates how mass entertainment venues have been transformed into digital games. Analyzing Walt Disney’s Epic Mickey, the Monkey Island adventure game series, and theme park simulators such as Rollercoaster Tycoon showcases how games can transmediate individual theme parks and rides, the cultural logic of immersion in theme parks and the economic logic of ludic capitalism, respectively. The author identifies the phenomenon of “transmediation by proxy” as an attempt to use transmediation to make the metaleptical premise of digital games more believable, and “transmediation by bootstrapping” to highlight the extranarratival motivation for some storytelling solutions in said games.