ABSTRACT
inGenere.it is the first Italian web-magazine focusing on economic, political and social policy issues from a gender perspective. It was created in 2009 by a group of feminist economists and has since been an authoritative voice in the Italian media. In this chapter, the authors briefly recount the experience of inGenere.it since its foundation, its goals, and its achievements against a backdrop of media communication lacking a gender perspective. They then move on to consider the specific contribution of this magazine to Italian political debate. One of the main themes inGenere.it has engaged is the gendered impact of the economic crisis: it looked at women’s and men’s participation in paid work, their contribution to the care economy, and an innovative menu of possible policy interventions. The interaction between feminist economists specialized in different fields (including macroeconomics, Keynesian and labour economics, and gender budgeting) has contributed to a rethinking of macro-policies from a gender perspective. One telling example is the magazine’s analysis of the possible spillovers on aggregate demand, productivity and employment growth of investing in a good combination of homecare for the elderly and technological innovation.
