ABSTRACT
Business schools must consider a range of megatrends affecting business environment, with foremost that of the human demographics, innovation, sustainable development, and technology driving the Fourth Industrial Revolution. The capacity of business schools to change within industrial revolution 4.0 will govern their survival; in order to preserve their competitive edge, business schools must prove proficient in embracing a realm of disruptive revolution and either expose their structures to new levels of efficiency and transparency or face growing discontent. In identifying opportunities into a new model for the Master of Business Administration curriculum, it is important to business educators to seize upon existing megatrends evolving regional economies in new directions. The processes by which business schools may reimagine their curriculum to address these global sustainability challenges have emerged as recommendations for research in scholarly literature, yet few published works have tackled these issues in one package.
