ABSTRACT
Business degree programs essentially mimicked the corporate “siloes” that were quite evident in firms at the time: accounting/finance, marketing, manufacturing/operations, strategic planning, and human resources or “industrial management.” Some business schools have embraced recent curricular concepts such as disruptive innovation and agile management in digital businesses. Business academies must embrace sustainability and lead the charge for the next generation of business leaders and executives. “Disrupt or be disrupted” is a very contemporary battle cry, for business school leaders. Business schools have preached “change management” for decades, but is the time for the academies to provide change leadership before disruption puts the VHS tapes of some business curricula, faculty, and programs on the same shelf as Blockbuster. In addition, the underlying business models of how business education is taught, distributed, and “monetized” will also require reexamination, including how a business academy defines its culture and how it focuses on its “customers.”.
