ABSTRACT
Future developments within industrial revolution 4.0 over the next decade entail a high level of complexity and uncertainty, particularly in relation to global economics of scale that indirectly have an impact on business schools. Business schools of public universities will need to find other fund-raising avenues to ensure sustainability. Private universities will be afforded far more latitude and freedom to compete, using business models that will not necessarily include a focus on research. International business schools are offering internships and some even guarantee employment with relevant organizations as part of the program. Business schools are required to establish partnerships with businesses so that they can be placed and possibly employed. The uncertainty around the language of sustainability, its misappropriation by self-serving factions, and the emergence of the relational and generative economy make taking decisive business decisions toward positive change for sustainable wellbeing difficult.
