ABSTRACT
Even if it was not the main theme, cooking has been a regular feature on the Dim Dam Dom television show without ever departing from its chic, unusual style and love of formal innovation. Broadcast from 1965 to 1970 on French television, this Sunday evening women’s magazine programme treated with sophistication and irreverence the facts and characters that characterised contemporary events in French society: the ready-to-wear that was re-shaping fashion, the success of the Côte d’Azur, the boom in youth culture, the Paris-Provinces opposition, the myth of the automobile. In the succession of short subjects that fed into each programme, cooking was, as much as the other subjects, presented through original and resolutely aesthetic approaches, to contribute to the art of living promoted by the show.
