ABSTRACT
Humanistic Management has been the response to an economist paradigm that has focused on the primacy of shareholders as owners of the company, often at the expense of other relevant stakeholders. The managerial practices derived from this paradigm spread around the world and especially in Latin America. Academics and practitioners obtained postgraduates degrees from business schools in the United States and Europe and later brought this “better practices” to Latin America. The expansion of United States (US) corporations throughout the region also contributed to the adoption of these practices. The sustainable development goals (SDGs) are intertwined with humanistic management in the seek of better organizations that generate positive impacts in society. The importance of the SDGs is such that, organizations that do not align with them face important operative, reputational, and regulatory risks. Latin America has also a broad range of organizations that somehow seek to integrate humanist principles to their operations: cooperatives, social enterprises, indigenous ventures, and benefit companies.
