ABSTRACT
Commercial enterprises with a bottom-line-driven discipline and rapidly evolving competitive markets have learned much about change management. As the environment faced by academic libraries becomes less stable, much can be learned from the for-profit sector. Central to successful change efforts is the understanding that change is about people not technology, that our problem is not change but continuous change, and that defining the purpose of change is vital. A case study demonstrates the level of achievement that can be obtained when these lessons are applied. [Article copies available from The Haworth Document Delivery Service: 1-800-342-9678.]
