ABSTRACT
The information revolution, as a part of long-term globalist trends, has led to radical changes in society, technology, economics, politics, religion, culture, media and many other areas. From the economic point of view, the market has undergone major changes in terms of new forms of competition, reallocation of capital, a new method of production, a more complex market structure, the need for innovation skills of the existing labour, the need for new job profiles and the like. Given that economics and technology are directly correlated, it is evident that the information revolution has introduced information and knowledge in theory and practice as innovated factors of production. Thus, the traditional division of factors necessary for production (labour force, land, capital) has undergone changes; i.e., it has been enriched by another important factor—information and knowledge.
The quantity of information and knowledge has led to the improved qualitative foundation of the economy, defining an economy based on creative thinking and action. The change was made from an economy based on the quantity of production, which marked the industrial era, to the economy of information and knowledge within the framework of the post-industrial and information technology era, which resulted in the era of innovation and the new so-called brain economy.
Scientists and researchers from different scientific fields are faced with new tasks, dilemmas and enigmas brought about by globalisation, a phenomenon that assumed great importance in the 20th and 21st centuries. However, the development of the new form of economy, the brain economy, undeniably depends on adequate implementation of economic activities aimed at economic development.
