ABSTRACT
Over twenty years ago, the eminent international business scholar John Dunning called for affirming the importance of foreign language know-how in business education when he organise the necessary human and other assets”. Less attention, however, has thus far been given to how to make excellent research on the interplay between language and management relevant to business education and practice. Much of the findings in research on language in international business has been decoupled from what happens in educational institutions and how they prepare students for working in a culturally and linguistically diverse work environment (at home and abroad). In the same vein, Kassis-Henderson and Cohen argue that language training in higher education institutions is usually motivated by the development of in-depth expertise concerning one language (which is, in turn, tied to specific geographies).
