ABSTRACT

This chapter aims at developing methodological framework which will be used to investigate in detail the development and driving forces of the Italian banking sector. The emergence of the new Network Economy is thus highly dependent upon the widespread diffusion and adoption of new Information and communication technology (ICT), born from the interaction of computing and telecommunications, which give rise to new potentialities through storing, manipulating, organizing, visualizing and transmitting information. The innovative and strategic use of ICTs, generating positive effects on business performance, is strongly associated with its development to profound organizational changes. The impact of ICTs upon business performance can be analyzed in terms of increased effectiveness, greater efficiency and enhanced competitive advantage. The interest in techno economic innovations in the banking sector is based on different motives. The development of innovations in the banking sector is characterized by an overall increasing level of dynamism.