ABSTRACT
This chapter focuses on the connection between structural/system traits of Smart Service Systems (SSS) and the inner value co-creation and explains how the achievement of a co-creative experience is effectively supportive of the SSS viability. Service Systems researchers have investigated the potential evidences of service research ‘on stage’, referring to something really iterative, interactive, instrumented, interconnected, intelligent. Value co-creation follows a dynamic flow by means of the interaction among different SSS possessing critical resources. The trigger is the desire to reach collective mutual satisfaction, the active contribution is multiple, the integration is the highest and complementarity is fundamental. Viability appears as the final result of all service operations, obtained by merging the contributions coming from all system parts. Value co-creation is the evidence of SSS capacity to maintain their own market-share during the time and then foster their presence, by adapting to external changes that can occur.
