ABSTRACT

The concept of audience is burdened with a classic heritage of individuals coming together both physically and socially to create the motive and the site for public presentations. According to at least one historic understanding, classic audiences were not aggregates of isolates but were interacting, interconnected social memberships. In any extended discussion of audience, people will of course find all three conceptualizations of the individual auditor along with a wondrous multitude of variations. The particular assumptions concerning the nature of auditors move the analyses of audiences in particular directions. Individual decisions affecting content are grounded in different visions of the audience to be. Writers, directors, actors, editors each participate in the final product with these different visions. Audiences constituted in the discourse of the social sciences are characteristically transcendent or somehow independent of the particular circumstances by which they become audiences.