ABSTRACT
The Comedia Ranchera has been aptly called “the Mexican cinema par excellence,” not only for the fact that it was the prevailing genre in Mexico from the late 1930s for almost two decades, but also due to its pivotal role in the construction of a national imaginary based on the exaltation of rural folklore, especially in the form of ranchera songs. This chapter analyzes the development of Comedia Ranchera and traces the cross-media interconnections as well as the trans/national dimensions of the genre.
