ABSTRACT
It is becoming increasingly clear that we need alternative and diverse ontologies of tourism to help unlock and reposition it as something more than profit, jobs, and growth. The dominant discourses promulgated by international organisations, such as the UNWTO, continue to focus on tourism's contribution to growth, where profit and economic diversification are somehow linked to socio-economic progress and, perhaps, even the happiness and well-being of local communities The introduction and rapid spread of digital technologies have hastened a range of economic and social transformations, and have opened up a range of new economic spaces beyond those which Gibson-Graham could have imagined. As activist researchers and educators beyond the university and in our communities in both North and South, people have a role in facilitating, experimenting and co-creating these alternative economies of tourism, and in the process, reworking tourism for a changing world.
