ABSTRACT

Clarity is perhaps the most important stylistic element of technical communication, and jargon often interferes with clarity. Although scholarly advice about scientific posters often discourages the use of jargon, jargon seems common on scientific posters. Thus there may be tensions between technical communication principles and scientific practice in regard to jargon. This chapter presents research on how scientific communicators define jargon, as well as how they make decisions about using (or not using) jargon on scientific posters. The research also asks scientific communicators to reflect on conventional and new scientific poster elements in order to make predictions about the future of scientific posters.