ABSTRACT

You have the idea; you have the team (perhaps not yet) and you are decided to take the leap. What to do next?

Although there are many initiatives and institutions that provide useful resources for incipient entrepreneurs, sometimes it is easy to get lost when you don’t have clear directions. Especially if your area of operations is rural to a certain extent.

The first thing to do is to research your environment and to analyze its strengths and weaknesses. Obviously, there will be many differences according to what you read in the news about incredible unicorns born in Silicon Valley under the mentoring of famous accelerators that link their entrepreneurs to ultra-rich investors and your reality. But that doesn’t mean there are not good services around you.

To learn the differences between incubators and accelerators is a good way to start. These differences and much more information about how to understand your rural ecosystem is what you will find in this first chapter.