ABSTRACT
Camping is a relevant form of slow tourism that may deliver memorable experiences to tourists and thereby contribute to human development. This chapter presents an empirical study on the central features of a memorable camping experience. The results show that campers develop positive memories about experiences that convey a sense of refreshment, facilitate a connection with local culture, and are generally enjoyable. Such features increase their satisfaction and lead them to share positive word of mouth and return to the campsite in the future. The chapter concludes with a discussion of implications for scholars, managers, and policy-makers.
