ABSTRACT
Environmental language and image are woven into the backdrop of our consumer culture. From greeting cards to board games, computer screen savers to theme parks and virtual reality, environmental images and discourse are embedded in the wallpaper of contemporary life in the industrialized north. Integrating previous research and analysis of these representations with a contemporary assessment of emerging forms of virtual nature, this chapter reveals the power and presence of both environmental imagery and an enduring instinctive bond between humans and the natural world.
