ABSTRACT

The influence of the literary prize in contemporary literary culture can often be observed in the expanded constituencies for shortlisted and winning authors and titles. Winners of major awards like the Booker Prize and the Miles Franklin Literary Award commonly report a rapid increase in sales and media attention following the announcement by the judges. However, it is not just the prize that brings about this increased attention. The public impact of the prize’s proclamations exists in a context that is supported by adjacent literary institutions, influential individuals, and the media. This chapter examines the short history of the Stella Prize to explore the radiating power of the literary prize within the public sphere and illustrates the ways in which contemporary literary activists use the literary prize as a vehicle for achieving their aims.