ABSTRACT
These unprecedented times due to the COVID-19 pandemic have impacted the everyday lives of individuals. A particular activity impacted by this pandemic is leisure. Within leisure, an important activity to enhance social outcomes (e.g., civic participation) and the survival of organizations and events is volunteering. However, and given social distancing measures and the combination of postponements or cancelations of organizational or event operations, the traditional form of in-person volunteering is threatened. The purpose of this essay is to discuss opportunities and challenges for organizations and events to apply virtual volunteering as a strategy during the pandemic and beyond. Both opportunities (i.e., creating accessibility) and challenges (i.e., management process) are discussed according to pertinent literature. From this, an understanding of virtual volunteering’s value to create leisure opportunities during the COVID-19 pandemic and beyond is presented to advance its implementation in organization and events by leisure practitioners.
