ABSTRACT

This case study investigates Gram Vikas’ innovative social entrepreneurial approach to sustainable rural development through its Water and Sanitation Program. It explores its key innovation of 100% inclusion and the process of creating democratic, self-governing management systems set up by its founder Dr. Joe Madiath. This demonstrates how a social enterprise can contribute to the United Nations Sustainable Development Goals of improving health, empowering women, breaking the vicious circle of poverty, and ultimately realizing their vision of “an equitable and sustainable society where people live in peace with dignity.” The chapter also discusses the management challenges that the organization faces in the areas of finance, personnel management, and scaling up.