ABSTRACT
A critical stakeholder in the sport sector that has been severely impacted by the COVID-19 pandemic is the fitness industry. Health clubs, fitness and leisure centres, aquatic centres, franchise gyms, personal trainers and wellness studios as well as disciplines, such as Pilates and yoga, were all impacted by lockdowns and social distancing requirements. This chapter examines exactly how the fitness industry suffered from the global health crisis and how it has attempted to recover.
