ABSTRACT
In our social lives, we frequently look at the face of the person we are interacting with in order to understand who they are, what kind of facial expressions they are making, and what they are talking about. On the flip side of this, it means that our faces are a frequent object of observation for others in society. Therefore, while there are individual differences, we get concerned about how our face is seen and evaluated by others. When looking at a photo or a video of ourselves making an awkward face, we feel more or less negative self-conscious emotions (i.e., embarrassment), which is an emotional reaction caused by negative self-evaluation. In this chapter, we will outline the psychological and neurological mechanisms underlying the emotion of embarrassment triggered by self-face perception with the consideration of developmental and clinical perspectives.
