ABSTRACT

This chapter examines the specific features of children’s magazines – including serialized fiction, illustrations and photographs, correspondence columns, fundraising campaigns, and contests and competitions– that expose, but also facilitate, the changing nature of childhood in English print culture from the beginnings of missionary magazines to evangelical and commercial publications, and special-interest magazines. It draws on a range of British and American periodicals to analyze the similarities in children’s magazines in the nineteenth and early twentieth centuries to show how ideas about children and childhood shifted over time and are reflected in the related, but also evolving, strategies employed by editors to attract and retain readers.