Agape in Business

Authors Harry Hummels, Yannick Bammens, Maike van Dijk, and Annelies van Uden argue in this chapter that agape means more than simply living up to the expectation of corporate social responsibility and creating shared value. It allows us to rethink the ways in which we do business, while aiming to achieve the mission and objectives of the business. Even though for many agape has roots in the Judeo-Christian tradition, it is a meaningful concept and can be applied in a secular business world that aims to create (long-term) value for its stakeholders, including shareholders.