ABSTRACT
Entrepreneurship is an evolving research field that is around 30–40 years old. Since the 1980s, the attention on entrepreneurship and industrial dynamics put the entrepreneurship phenomenon at the core of the political debate in several countries. Immigrants are more likely to be entrepreneurs compared to non-immigrants and the regions that have a high number of immigrants tend to have a higher rate of entrepreneurship than other regions in the same country. Women immigrant entrepreneurs that moved from less industrialised countries to more industrialised economies are a neglected research group. This chapter investigates the perception of immigrant women entrepreneurs of the challenges they faced and the communication strategies they used to cope with the challenges.
