ABSTRACT
This chapter is an account of some aspects of the author’s teaching practice in the areas of communication, media, visual design, advertising, research methodology, and the cultural and creative industries in two Chinese universities in 2018–2020. The transition from face-to-face didactics to online classes in February 2020 due to the peculiar conditions we all have since then been living in, and later on to so-called hybrid teaching, have entailed challenges and rearrangements for academics, students, and universities at large. The chapter offers a perspective on this new and evolving situation in China from the standpoint of teaching on theories and creative practice of media and design.
