ABSTRACT
This chapter introduces sensory ethnography as a research strategy and methodological tradition, emphasizing the importance of continued developments of its sensual potential. The chapter begins with a brief historical overview of the evolution of sensory ethnography, starting with Paul Stoller’s argument for sensuous scholarship and moving on to Sarah Pink’s conceptualization of sensory ethnography as a distinct research strategy. Subsequently, the chapter elaborates on the uniqueness of sensory ethnography as research methodology, tracing 15 distinct qualities. The chapter discusses the current developments of sensory ethnography in terms of its affective, atmospheric, more-than-human, more-than-representational, and multimodal orientations. In conclusion, the chapter outlines the structure of the book and its content.
