ABSTRACT

Vernacular Mediterranean architecture has been intensely reinterpreted by the Modern Movement and mass tourism. Islands such as Ibiza have played a prominent role, understood as isolated regions where tradition has been preserved through modernity.

These approaches are reflected in the architecture of Germán Rodríguez Arias. Co-founder of the GATCPAC, he encouraged other group members to travel to Ibiza. After a long exile in Chile, he settled back on the island in the 1950s and engaged in tourism construction. His case illustrates the shift from an idealisation of the vernacular under the prism of modernity, to its repurposing for leisure and tourism.