ABSTRACT
The current social framework provides incentives for compliance with ethical expectations, making it easier for companies to embrace and find ways to strengthen their commitment to corporate social responsibility (CSR), not only for their own sake, but also for the community. In addition, stakeholders’ needs and expectations must be met for a company to survive an economic downturn characterized by declining revenue, fewer jobs, and market volatility. Many CSR approaches and concepts exist in the literature, and various guidelines and standards are intended to help companies properly implement CSR. Considering that shared service centers are often headquartered in developing countries, large companies such as Viking by Raja Group in Cluj-Napoca have a chance to transform society through reflection, discourse, and action. This chapter discusses the nature, opportunities, and challenges of shared service centers while exploring effective methods for driving CSR activities.
