ABSTRACT
There is a mushrooming of Hindi journals and newspapers these days. Simply expressed, this should ensure the rise of a literature. If, with a substantial fund of money, a sizeable number of first-rate publications can be brought out then it certainly signals a literature’s ascent. Today, all informed individuals know that publishing involves specialized professional skills but their hunger for fame disallows any thought on this crucial issue. The consequence is that their publications usually close down after a dozen odd issues being brought out. Printing presses are then left demanding payment of bills and subscribers are left angrily demanding the return of their subscriptions. There is a certain gentleman who had edited a magazine eight or ten years ago but, unfortunately, its publication stopped after just a few numbers. Till date, however, this gentleman continues to publicize himself as the defunct magazine’s editor.
