ABSTRACT

This chapter offers a comprehensive examination of Professor Dr. Gerard Hendrik “Geert” Hofstede’s life and scholarly contributions in a comparative and intercultural research. It explores his personal and intellectual journey, detailing the development of his renowned cultural model. Examining Hofstede’s significant impact, particularly within International Management and Cross-Cultural Psychology, it also explores his responses to methodological critiques. In the contemporary global landscape, this chapter underscores Hofstede’s enduring significance in guiding both organizations and societies through cross-cultural complexities, enriching our scholarly understanding of this dynamic field.